Our Story
Crafted in Naples,
Served in Bournemouth
At PRIMO, we believe dining is an art — a harmony of flavour, craftsmanship, and hospitality. Our name, meaning “the first” in Italian, reflects our dedication to bringing the authentic tradition of Neapolitan pizza and artisanal pasta to Bournemouth. Each dish is prepared with carefully sourced ingredients and perfected in our wood-fired oven, creating flavours that are both timeless and unforgettable.
Beyond the plate, we aim to create moments worth savouring. From the warm glow of our wood-fired oven to our curated selection of wines and the welcoming spirit of our team, PRIMO is more than just a place to eat — it’s a destination for those who appreciate elevated Italian dining in an inviting, contemporary setting.
Serving Greatness
01
Founded on Family Values
PRIMO was born from a passion for sharing the simple, honest pleasures of Italian dining — the kind that brings families and friends together around the table. Guided by a deep respect for tradition and a commitment to quality, we honour the flavours and techniques passed down through generations. Every pizza, every plate of pasta, and every warm welcome reflects the belief that true hospitality begins with family. At PRIMO, we invite you to feel at home while experiencing the authenticity and care that define our craft.
02
A Little Taste of Naples
we stay true to the heart of Neapolitan tradition, where pizza was born. Our dough is slow-fermented for lightness and flavour, then baked to perfection in a wood-fired oven, capturing the delicate balance of a crisp yet tender crust. We pair this with hand-crafted pastas and sauces made from the finest seasonal ingredients, delivering an experience that’s both authentic and unforgettable. Every bite is a tribute to Naples — the birthplace of pizza — brought to life here in Bournemouth.
03
Authentic Recipes Reimagined
We honour the timeless recipes of Italian cuisine while bringing them to life with a fresh, contemporary touch. Our chefs respect the traditions that have defined Neapolitan pizza and classic pasta for generations, yet embrace innovation to create dishes that feel both familiar and exciting. By pairing heritage techniques with carefully sourced ingredients and a modern approach to flavour, we craft meals that celebrate the past while inspiring today’s discerning diners.
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